5 current and future B2B marketing changes needed in 2020. Part 1: More buyer committee members.
The marketing world is still trying to adapt to the fluid global B2B impacts and find solutions. Two recent reports including the MDM 2020 Top Distributor Report and the Demand Gen Report’s 2020 Content Preferences Study point to significant changes including more buyer committee members. If you’re dealing with a small industrial safety buyer and … Read more
